About Us — 01010 Digital
Digital Transformation in Accounting & Auditing

We don’t sell software
We build systems that work

A company specialized in the digital transformation of financial and auditing systems — combining deep financial knowledge with mastery of digital age tools.

+17
Years of specialized experience
+80
Digital transformation projects
+150
Clients in the region
95%
Client satisfaction
Mission
01010 digital
Why we do what we do
Our mission since day one
Results — not promises
We deliver working systems
Our Mission

Deep understanding at the intersection of
Finance and Technology

Every day, thousands of accountants and auditors spend hours on tasks that can be fully automated. We saw this with our own eyes — and decided to do something about it.

Most tech companies don’t understand accounting. And most accounting firms haven’t mastered technology. We live in the middle — and build from there.

  • Clarity of Purpose
    Every project begins with one question: What result do we want? And how do we measure it?
  • Independence First
    Our goal is for you to succeed without us — we build, train, deliver, and move on.
  • Standards First and Foremost
    We do not build beautiful systems that violate IFRS and regulatory requirements.
  • Absolute Candor
    We tell you what can actually be achieved — not what you want to hear.
0 Years Specialized experience in accounting and tech
0 Projects Completed digital transformations in the region
0 % Reduction In human errors after transformation
0 Hours Average annual savings per client
Our Journey

From traditional auditing to leading digital transformation

A story built on years in the field — not on classroom theories.

2007 — 2012

Early years in the Big 4

The beginning of the journey with major audit firms. Deep understanding of international auditing methodologies and working with top institutions in the region.

PwC · Deloitte
01
2012 — 2018

Financial Transformation Management

Leading massive digital transformation projects for corporations and government entities. Automating complex financial systems and implementing ERPs on a large scale.

+40 Projects
02
2018 — 2022

Specialization in Digital Audit

Shaping the modern digital audit model — from paper workpapers to fully digital environments producing professional reports at record speed.

CaseWare · IDEA · TeamMate
03
2022 — Present

Founding 01010 Digital

Transforming accumulated experience into an actionable methodology — serving companies and audit firms everywhere with the highest quality standards.

+150 Clients
04
Professional Certifications

International recognition of expertise

A set of international professional certifications confirming deep knowledge in both finance and FinTech — not just one.

CPA · CIA · CISA
05
The Future

Towards AI-powered auditing

We are working on integrating AI tools into financial audit systems — elevating analysis to levels previously impossible.

Coming very soon
06
Abdalla Ghallab
Abdalla Ghallab
Digital Financial Transformation Manager
Finance Transformation Manager — PwC
CPA
CIA
CISA
IFRS
Power BI
SAP
Professional Profile

Experience distilled over
decades in the field

Abdalla Ghallab, a Digital Financial Transformation Manager with over 17 years of experience at the intersection of finance and technology. He started his career at PwC and worked with major institutions in the Arab region, gradually specializing in leading digital transformation projects for finance departments and audit firms. He believes in one principle: Technology is a tool that serves standards — not the other way around.

Digital Financial Transformation
Accounting Cycle Automation
Digital Audit
Power BI & Tableau
SAP Business One
Oracle NetSuite
IFRS & SOCPA
ERP Risk Management
CaseWare & IDEA

Professional Resume

AbdallaGhallab CV — Finance Transformation Manager · PwC

PDF English Updated 2025
Download CV
Expertise

Deeper than just tech — comprehensive field understanding

Specialties covering every stage of digital financial transformation.

Financial Automation
Financial Automation
Automating Accounting Cycles95%
Building Dashboards90%
ERP Systems Integration88%
OdooSAP B1NetSuiteMake
Digital Auditing
Digital Audit
Implementing Digital Audit Tools97%
Data Analytics for Auditing92%
Working Papers Automation94%
CaseWareIDEATeamMate
Data Analytics
Data Analytics & BI
Power BI & DAX93%
Tableau85%
KPI Dashboards Design96%
Power BITableauAirtable
Standards & Governance
Standards & Governance
IFRS Standards98%
Regulatory Compliance95%
Data Governance88%
IFRSSOCPAIIAISACA
Working Principles

Three principles govern every project we work on

Not slogans — but non-negotiable rules we apply at every step.

Diagnosis before prescription

We don’t suggest tools or systems before fully understanding your situation. Every project starts with an in-depth diagnosis — examining processes, identifying gaps, and assessing digital readiness.

Implementation, not just reporting

We build working systems — not reports that gather dust. Every project ends with an operational system, a trained team, and a detailed operating manual.

Independence is success

Our real goal is for the system to run without us. We train your team so they can manage and develop with complete independence — that’s when we consider ourselves successful.